Can Peer Audits Improve Sales Effectiveness?

Can Peer Audits Improve Sales Effectiveness?

I had the privilege of speaking at the PERS Summit 2013 a couple weeks ago and heard Josh Garner, president of AvantGuard speak.  He described a process that his company uses to focus on continuous improvement.  They conduct peer audits on a daily basis where peers listen to how they interact with customers and give constructive feedback.

It made me think of how this could be applied in sales.  Of course everything makes me think of how it could be applied in sales.  Anyway, peer audits are easy to conduct in sales if you field an inside sales team.  It’s easy […]